Do Women Want "Women-Only" Floors?

We've heard the ongoing conversation about women-only hotel floors, which recently re-surfaced when Forbes ran the article “Women-Only Hotels Heat Up." According to the magazine, The Premier Hotel in New York’s Times Square has set aside one entire floor for women guests, so that women “wouldn’t have to worry about packing every little additional thing,” says the hotel’s general manager.

According to Forbes, the “Premier’s women-only rooms come with curling and flat irons, bath salts and loofahs, nail files, a vanity kit, yoga mats and women’s magazines (O, Self, Cosmopolitan) — all at no additional cost. The bathtub is oversized, and there’s a stool at the sink (with makeup lighting) so women can sit while doing their face.”

And The Premier isn’t alone as other hotels are adding women-only floors. But, if this is such a good idea, then why have some hotels scratched the idea of female-only floors? About two years ago Marriott made a complete turnaround after announcing that there would be a female-only floor in its new hotel in Grand Rapids, Michigan citing legal issues versus gender preferences.

Our main question: Do women really want their own hotel floors?